Yancy Music Groups core has always been brand marketing in 2015 we began the idea to create our own concert series and dates enabling us to showcase artists we were working with to help build the necessary following for these artists success, there are so many obstacles an artist comes across to achieve their goals and basically they all come down to exposure and showcasing, By offering these artist booking opportunities it takes away from them having to pay an outside booking agent more of their hard earned income. Of course, we do not do this for free, but our services enable us to do accomplish the objectives and allow the artist to keep more of his/her/their percentage of the deal offered by the venue.
Once we began this service, we realized the obstacles many artists came across especially when they had little or no performances to show the venues we approached. Our team. Of music industry experts unanimously agreed that we had something to offer many promoters do not the brand partnerships to create our own concert dates. Once we did our full due diligence and had the backing of the right brands, we agreed that creating our own concert city venues and dates was the best way to achieve what we knew would offer the various goals we had set out.
Finally, Yancy Music Group decided that we would find a number of established or up and coming artists who already had their own concert dates or tours, and we would partner with those at venues from the local bars with 600-800 capacity to those smaller amphitheaters and venues that had capacity of up to 4,000-5,000. This would also allow us to negotiate our artist and those we wished to work with opportunities as opening acts for the above. Our plan was welcome with open arms, and we are excited that in the Spring Summer of 2022 after almost 2 years of planning then 2 years of all being put on hold due to the pandemic we are finally able to proceed with our program planned concert series.
Look out for upcoming announcements for dates and venue scheduling.